The Northface is bringing outdoor in the city
The technical outfits to survive in the wild are the new cool: fleece jacket, mega parka, hiking bag, trekking shoes, ski goggles, multipocket cargo pants and banana.
The whole outdoor cloakroom is now on the shoulders of youth to face the urban jungle. Between Mountain sports and Urban exploration, The NorthFace is the essence of this trend that he strongly contributed to initiate in the course of the 90s in the dark alleys of New York.