During men’s fashion week fall-winter 2020, the Californian brand UGG will unveil 12×12. After the success of the CA805 line in Japan, 12×12 confirms UGG’s desire to penetrate the streetwear market. The pairs are inspired by the brand’s Californian roots, the region’s landscapes and art. The collection will be sold as a limited edition in certain points of sale, including Atmos. The first pair will be available from January 17th.
Each month, a pair will be released as a limited edition and UGG will collaborate with a key point of sale for each launch.
The CA805 x 2020 Sneaker will be available from January 17, while the other sneakers in the collection will be released every 15th of the month and will be available from Atmos and other partner resellers.
UGG unveils 12×12 by Atmos
